Facebook is the most popular social media platform in this current age that brings lots of business opportunity for newbies of the business world. Different features of facebook bring a lot of opportunities to the businesses to promote their product and services on the platform and Facebook “check-in” is one of them. Importance of the program When a customer visits a place and adds that on the check-in option of…
Top 3 Challenges to Tracking Digital Marketing ROI
Do you have a system to track your Digital Marketing ROI? Do you have a way to quantify how your digital marketing efforts contribute to the bottom line? MarketingProfs reported that 71% of marketing leaders and providers say attributing social and content to revenue is a top challenge to showing ROI. 49% say that aligning KPIs with overall business goals ranks as the next biggest hurdle, followed by 47% fail…
Want to Discover the Keyword Strategy of your Competitors?
Are your competitors way ahead of you when it comes to getting leads? Ever wondered how they do that? How come their website ranks so high? Why do you keep seeing their ads at the top of the page? It’s frustrating, isn’t it? There is something that you can do about it. Interested? What if I told you that you can find out what their keyword strategy is and simply…
5 Reasons You Need Digital Marketing
Customer behavior has changed. Now they go online to research and evaluate brands, products, and services. Your potential customers have gone digital, and so you need to. 1. Your prospective customers look online before buying! Did you know that 81% conduct online research before buying? If your products and services cannot be found online, then you are missing out! 2. It works! Thirty-three percent of mobile users have purchased from…
Why Outsourcing Social Media Management Could Be The Best Decision You’ll Ever Make
Social media is now a powerful tool for businesses to interact directly with customers, build up relationships with the customers and keep people knowledgeable about any developments in their business. There are many businesses that don’t know the right approach to social media marketing because it is now a marketing discipline that many businesses are outsourcing due to an internal skill or knowledge gap or sometimes a huge lack in…
Why a Website Audit is Necessary
Your website is your online shop window. It is the first impression you are giving to your new visitor regarding the credibility of your business. If a customer cannot navigate your website to find what they are looking for, they will have no faith in buying from you. You should want it to provide a good experience for your customers. Does it function correctly? Is anything broken? Have you checked…
Grow your Business with AdWords. Now with Google Optimize + Google Surveys 360
Do you think your PPC campaigns aren’t optimized to the fullest? How much is your ROAS (Return on Ad Spend)? What is your CTR (Click-through Rate)? What’s your Cost per Acquisition? What’s your Abandonment Rate? We will perform the evaluation, identify the problems and recommend the next steps to take. Your PPC campaigns should be getting an unprecedented boost under capable hands now that Google Optimize and Google Surveys 360…
Taking Advantage of Reputation Marketing to Gain Customer Trust
Any smart business that is keeping up with current business trends will know all about how reputation marketing can affect their business, and how it directly affects things like customer retention, brand awareness, and most importantly, consumer trust. And if you aren’t taking advantage of online review sites for your business, you could be missing out on gaining more customers and clients. Having a good reputation marketing strategy where you…
How PPC can Compliment SEO for Better Results
There are many reasons why you should use AdWords Pay-per-click Marketing: 1. It’s an effective way to achieve instant traffic 2. It’s cost-effective 3. It gives you fast, measurable results However, did you know that using PPC hand-in-hand with SEO can increase the overall effectiveness of your marketing? Here’s how. 1. PPC only keeps the traffic flowing for however long you keep it running, but there’s no reason its usefulness…
3 Reasons Why You Should Start Using Google AdWords Today!
Are you looking to grow your business? Are you hoping to bring in new customers? Do you want to see that bottom line grow? Successful business owners with an eye to the future should be able to answer yes to all those questions. Here at Pain-Free Technology & Marketing Solutions, we understand the value of growth to a business, and we want to help you achieve those goals through your…